Shopping, Seduction & Mr Selfridge: Lindy Woodhead
Editorial Reviews
Review
Selfridge was a man ahead of his time, an accelerator of change, and he deserves to be remembered as the man who put the fun on to the shop floor and the sex appeal in to shopping. Sunday Express gripping and excellently researched. Literary Review In this energetic and wonderfully detailed biography, Lindy Woodhead tells not only the story of the rise and dramatic fall of Selfridge, the man, but also provides an enthralling description of fashion, politics, music and dance, the arts, the science of advertising and the use of the media, during the decades before the Second war. Evening Standard
The men who created the first department stores—what Zola called “great cathedrals of shopping”—made vast fortunes, but no oneunderstood how shopping could become sexy as wellas Mr. Selfridge.In 1909, his department store—London’s first and built from scratch—opened in a glorious burst of publicity, spearheaded by the largest advertising campaign ever mounted in the British press. In his eponymous store, Harry Gordon Selfridge created nothing less than “the theater of retail.” His personal life was just as flamboyant—one of mistresses and mansions, racehorses and yachts. In this revealing narrative,author Lindy Woodhead tells the extraordinary story of a revolution in shopping, depicts the rise and fall of a retail prince, and unravels a slice of social historythat will surprise and entertain any woman who loves to shop.
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